Reed's Blog

A contrarian view of data and decision-making.

Do You Know Your TAM?

Marketing Decision Making Data

Adapt or Die

Business Decision Making Data

My Favourite Customer Research Question...

Research

Consensus

Business Decision Making

On Different Metrics

Metrics

Got a Hammer for that Nail?

Services

Impact and Effort

Success Decision Making

Should You Build That?

Product

Defining Value

Dumb Management

Just Opinion

Dumb Management

Data Experts Are Missing Out on Their True Value

Experts

Voice of Customer

Business

Speeding Up Feedback Loops

Marketing

Simplification Over Everything

Business

Pricing is Underrated

Pricing

Overlooking Low Effort Tasks

Dumb Management

Now is the Time to Follow-Up

Marketing Outreach

The #1 Ecommerce Revenue Hack I Know

Business Ecommerce

Building the Perfect Sales Page

Copy Persuasion Sales

Annual Reviews

Business Operations

Profit Comes from Risk

Business Profit Risk

Design is Not Art

Design

Subtraction As Product Innovation

Product Management

Don't Just Think Better. Think Different.

Pricing the Customer

Pricing

Go Online or Go Broke

Types of Subscriptions You Can Leverage

Business

Positioning, There's Money in that Pigeonhole

Positioning