We all want a massive return on ad spend (ROAS). We are all talking about growth, some say “at all costs”. But hey, a massive return on our ad spend makes us beat Warren Buffet’s investing record so we should pat ourselves on our backs.
A buddy getting out of the teaching game has turned his eye to handyman work. He was in one of Australia’s smaller cities and he’d decided to target single mums.
No not that handy.
So he set up a Facebook Ads set named “Karen” which targeted women who might need help around the house.
He put in $12 usually and ended up with a take home of $2,500 on a low week.
He ended up switching off the account and just texted for future work making his ROAS even more impressive.
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