My Favourite Store Load Time and Performance Tips

The truth is most of the time people don’t care what your site looks like if the load times are slow. If the information is compelling and it’s friction less to move around you’ve won 80% of the battle.

I’ve found that the visual design is best to have adequate spacing, but don't go over the top with art direction, it's a huge distraction and it is usually cumbersome to performance.

Getting your load times performing well is a hard tasks for your developers, especially when you’re insisting on having 12 unnecessary plugins or app extensions on the page, so keep extensions to a minimum.


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